SharkNinja has announced the Shark Home Luxe Collection, a new lineup of premium color finishes available across select Shark robot and cordless vacuum models. The collection marks the company’s first coordinated cross-category color launch. The intent is to make cleaning appliances blend more naturally into modern home interiors.
What Is the Shark Home Luxe Collection?
The new colors include eight new options inspired by earth tones and muted neutrals:
- Espresso
- Walnut
- Ivory
- Oatstone
- Evergreen
- Sagewood
- Deep Harbor
- Harbor Slate
According to SharkNinja, the launch is in response to consumer demand for home appliances that complement living spaces rather than stand out as purely functional devices.
The Luxe Collection is launching across two recently introduced Shark floorcare products: the Shark PowerDetect UV Reveal robot vacuum (see our review) and mop and the Shark PowerDetect Speed (see launch details) cordless vacuum with auto-empty dock. There are no announced hardware or feature changes to these models apart from the colors.
See the Press Release: SharkNinja Launches the Shark Home Luxe Collection, Bringing a New Design Standard to the Cleaning Category (Business Wire)
New Colors Available for Shark PowerDetect UV Reveal Robot Vacuums
The Shark PowerDetect UV Reveal is positioned as the company’s flagship robot vacuum and mop system. The model is the first robot vacuum and mop to use UV light detection technology. It can identify hidden messes such as dried spills, pet accidents, and residue. The robot also features a self-empty base and automated mop cleaning system. The Luxe Collection version is available in Evergreen, Ivory, Deep Harbor, and Espresso.
Shark PowerDetect Speed Cordless Vacuum Joins the Luxe Collection
The Shark PowerDetect Speed cordless vacuum weighs approximately seven pounds. It uses the company’s PowerDetect Intelligence technology to automatically adjust cleaning performance. It does this based on floor type, debris levels, and cleaning direction. The vacuum offers up to 60 minutes of runtime in Eco mode and includes a hands-free auto-empty dock capable of holding debris for up to 45 days. The Luxe Collection version is available in Harbor Slate, Oatstone, Walnut, and Sagewood.
Why Shark Is Focusing on Vacuum Design and Home Décor
To support the launch, Shark partnered with interior designer and television personality Jeremiah Brent, who highlighted the growing role of design aesthetics in everyday home products. SharkNinja executives say the collection reflects a broader effort to combine product performance with design considerations as robot vacuums and cordless cleaning systems become increasingly visible fixtures within the home.
The Shark Home Luxe Collection is available now through SharkNinja.com and Amazon for both the PowerDetect UV Reveal robot vacuums and PowerDetect Speed cordless vacuums. Evergreen and Sagewood colorways are exclusive to SharkNinja.com. (Affiliate links to Amazon and SharkNinja.com)
We have seen several brands prioritizing aesthetics this year. The ECOVACS T90 Pro Omni added its soft textured shell, and the Narwal Flow 2 released with a dock transformation and light display. This indicates a trend away from an austere, modernist look to a softer and more domestic feel for these appliances.
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